It is better to conquer yourself than to win a thousand battles. Then the victory is yours. It cannot be taken from you, not by angels or by demons, heaven or hell. -Gandhi
Some people rap to be cool. But gaVen heVy, an up-coming emcee from New York City, N.Y., does not. Instead, gaVen raps for a more noble reason: Victory. A word he says pushed him to become the man and artist he is today.
gaVen’s musical journey began in the fifth grade when was first introduced into poetry. He eventually learned write poems while listening to New York lyricist like Slick Rick, Nas, Busta Rhymes and KRS-One. By the time he got to High School, gaVen was rhyming to his classmates during lunch and it wasn’t long until he started recording music of his own.
As gaVen increased his musical abilities, he began performing at venues across the New York City area. gaVen discovered performing on stage gave him a feeling like-no-other. His love passion for being on stage became a major factor in choosing to become a Hip-Hop artist.
“I just love the energy performing creates,” gaVen heVy said over the phone. “I saw how my words can excite emotion and create deep thoughts in people. When I’m on stage I can express myself the way I always wanted to.”
Instead of hunting for a record deal from a major label, gaVen heVy chose to create a label of his own called “INeverRap2BCool Records.” The first project released under gaVen’s label was a three-track EP called “Dedicated to Her.” Since its January release, gaVen claimed the EP gained a lot of notoriety for him around the New York area which he plans on using to take his career to the next level.
“I’m not doing this to be cool,” gaVen said. “I’m doing this because I really love it. When you really love what you’re doing you put your all into it. I’m taking things one step at a time but I’m determined to make it. In the end there will only be victory.”